The grand opening of Zoomlion Heavy Industries Nigeria subsidiary
Oct 10, 2023
Recently, Zoomlion's Nigerian subsidiary opened grandly in the largest port city of Lagos, marking the further deepening and improvement of Zoomlion's "localization" strategy in the West African market and its overseas layout. On the same day, many customers and guests participated in the opening ceremony, including Guo Pengwen, Consul General of the Chinese Consulate General in Lagos, as well as representatives of 6 Chinese enterprises and 25 local African enterprises, all expressing their good wishes for the opening of Zoomlion's Nigeria subsidiary. Ding Song, the national manager of Zoomlion's Nigerian subsidiary, warmly received the team members and product line business representatives.
At the opening ceremony, multiple products such as excavators, cranes, bulldozers, and concrete mixer trucks were also exhibited. At the event site, the staff patiently explained and answered questions for customers, receiving high praise from customers and guests. Many customers also expressed strong cooperation intentions, and the atmosphere at the site was very warm.
Ding Song, the national manager of Zoomlion's Nigeria subsidiary, gave a detailed introduction to on-site customers and guests on the importance of the opening of Zoomlion's Nigeria subsidiary. In recent years, Zoomlion Heavy Industries has been deeply implementing the new development concept and adhering to the internationalization principle of "being the master, the deep, and the thorough", continuously deepening its international development and industrial layout. Zoomlion Heavy Industries is one of the earliest Chinese equipment manufacturing enterprises to enter the African market. Its layout in the African market is becoming increasingly perfect, and it has become one of the main export manufacturers of engineering and agricultural machinery in Africa.
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